Free And Easy App Marketing

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Talking about your app is important. But what’s more important is getting others to talk about your app. Spreading the word of your app brand is all about getting people to do the talking for you. I’m not suggesting that you hire a handful of backpackers to spruik your brand outside the local supermarket… What smart marketers do is build a compelling story around your brand. A story that people will want to share with their friends, family and/or colleagues. A great story or piece of marketing has the potential to go completely viral.

Will they play it endlessly, or will they lose interest in the game after a couple of weeks or months? Basically, what mechanisms are in place to make them want to come back to it, not necessarily of their own volition?

It doesn’t have to be a full blown TV commercial. Advertising your app over the radio might help since radio jocks do have a significant fan base. Give the station a call and maybe they will let you talk about your app on the air. You never know who might be tuned in.

Getting reviewed on app sites is a great way to get noticed. Try to get featured on mobile app review sites. Reach out to these sites to get a review. Many apps get downloaded after a good review is posted.

Remember 12seconds.tv? Users could post video clips up to 12-seconds long. That was all the rage back then and hard core 12seconds.tv users were known as 12ers. Fast forward a few years later, 12seconds.tv shut down in 2010. Yet in 2013, the rise of Vine — which allows users to share 6-second video clips on Twitter — is “born.” Well, possibly better to say “acquired.” Twitter acquires the Vine How to market an app and the announces the news of this acquisition near the end of the month. Me? I’m not sure about Vine. I haven’t it tried it just yet but I’m sure I will check it out eventually. Will keep you posted. Read more here.

Now many webmasters are constantly spinning their wheels to rank for this and rank for that. They are watching the metrics, tracking the numbers, counting the leads they receive one by one. This is all well and good. Honestly, it is. But this pursuit should never lose sight of what is really important, the end user experience.

There are many more effective ways to promote a smartphone app. If you are planning to launch an app, feel free to contact Alpha Digits for help. We can help you in the areas like writing and publishing press releases and submitting the app to the websites and directories.

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